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01 / 03Why Stoneage

Put a Stoneage in your center.

A proven specialty tenant already trading across Georgia and North Carolina, in a category most center directories do not have.

The US wellness economy reached $2.1 trillion in 2024, about 7.33% of national GDP, and mental wellness is among its fastest growing segments at roughly 14% a year.

Global Wellness Institute, published April 2026. Not our figures.

Download the one-page brief

The Hanes Mall storefront, gold Stoneage wordmark above the entrance on the mall concourse

Crystals and minerals are experiential retail. People come in to hold the stock, ask questions, and stay a while, and what they buy they chose by hand from a shelf. A center gets a floor that is a reason to visit, staffed by people who can answer the question behind the question.

02 / 03The Numbers

in operation since 2019
7 years
across the portfolio
15,400 sq ft
1,168 Google reviews
4.8 stars

The flagship

The Stoneage flagship at Mall of Georgia: a mounted dinosaur skeleton on the left, two person-height geode wings of golden crystal on the right, and a hand-painted starfield dome with a gold star lantern above the round timber counter
Mall of Georgia, the flagship and the largest of the stores.

Why shoppers respond to this now

People are buying meaning as well as merchandise, and they want to buy it in person from somebody who can explain it. This is one of the few categories left that a screen cannot replace. You have to hold the stone.

That carries into how a community treats the store. Ours become the place somebody brings visiting family, where a teenager spends a first paycheck, and where a regular comes back through the year for the next season and the next intention.

Who we are

Stoneage Natural Rocks & Crystals is a specialty retailer of natural crystals, minerals and spiritual goods, trading since 2019 in company-operated stores across the Southeast. One buying team, one warehouse, one standard.

We buy direct, price by weight and quality, and label material honestly, including whether a stone is natural, treated or man made. That is most of why the same customers keep coming back, and it is the part of this business a competing unit two doors down cannot copy by next week.

A different kind of crystal store

Most stores in this category organize stone by mineralogy. We organize it by what the shopper walked in for. The mineral name lives on the tag. The reason lives on the shelf.

Every piece can be found five ways: by intention, by zodiac sign, by birthstone month, by chakra, and by phase of the moon. Almost nothing is behind glass, because in this category touch is the whole decision. Staff are trained to ask what brought somebody in and then walk them to it.

Not a mineral museum and not a gallery. A modern crystal store built around intention, curiosity and everyday ritual. It is where people in a busy center go to exhale.

  • Intention
  • Zodiac
  • Birthstone
  • Chakra
  • Moon phase

What we carry

  • Raw and polished crystals, from tumbled stones to statement clusters

  • Gemstone jewelry and beaded bracelets

  • Candles, incense and ritual goods

  • Tarot and oracle decks, journals and books

  • Sound bowls, chimes and altar tools

  • Carvings, lamps, bookends and mineral home decor

  • One-of-a-kind collector specimens

The stores

  • The Mall of Georgia flagship seen from the concourse, a mounted skeleton and two agate wing displays in front of the counter
    Mall of GeorgiaBuford, GA
  • The Town Center at Cobb entrance, amethyst and citrine geodes tiered on pine crates against a living boxwood wall under a neon script
    Town Center at CobbKennesaw, GA
  • Inside the Town Center at Cobb store: a teal bench under a neon sign reading oh darling you are magic, a macramé rack, open timber shelving of bottles and specimens, and plants along a white wall
    Town Center at CobbInside
  • The Concord Mills storefront seen head-on, lit Stoneage wordmark above a wood slat facade, display windows either side and a tree on the sales floor beyond the opening
    Concord MillsConcord, NC
  • Inside the Concord Mills store: a seated stone figure and a lit tree on the centre line, a timber plinth tiered with amethyst and citrine geodes, crates of tumbled stone on a patterned rug, and walls of hanging jewellery either side
    Concord MillsInside
  • The Cross Creek Mall storefront, gold Stoneage wordmark on black above open glass doors, warm slatted walls and a lit moss wall visible inside
    Cross Creek MallFayetteville, NC
  • Open timber bins of rough stone at the Cross Creek Mall store, each compartment a different mineral with a written label, walls of hanging jewellery behind
    Cross Creek MallInside
  • The Jacksonville Mall storefront, gold Stoneage wordmark on black above a timber doorframe, agate wing displays in both windows and amethyst geodes on a table inside
    Jacksonville MallJacksonville, NC
  • A round timber table stacked with open amethyst geodes at the Jacksonville Mall store, cut faces turned up under warm light
    Jacksonville MallInside
  • The Altamonte Mall store, a seated stone figure flanked by agate wing displays against a full wall of product
    Altamonte MallAltamonte Springs, FL

Behind the stores, an office and fulfillment center in Norcross, Georgia. Closed to public shopping, and the reason a new store is stocked before it opens.

What the unit does for a center

It fills a gap rather than splitting one

No apparel, no food, no footwear. The gemstone jewelry in the range is bought as a stone, not as an accessory. Its customers cross-shop the wellness, beauty and gifting tenants, and it competes with none of them.

  • A visit is long and spent browsing

    Almost nothing is behind glass, so a visit is spent handling the stock. That takes longer than collecting something already decided on, and it happens inside your center.

  • Some visits are booked in advance

    A tarot reader works in several of the stores, walk in or booked online. A booking is rare in specialty retail: somebody choosing a date to come to your center, usually with company.

  • The price ladder is unusually wide

    A stick of incense is under a dollar and a cathedral geode runs into four figures. One unit reaches a teenager with pocket money and somebody furnishing a house.

  • People come back on a rhythm

    New season, new intention, new piece, and a gifting occasion in most months of the year. That is a customer returning to your center several times a year rather than once.

  • The storefront gets photographed

    Lit geodes and a hand-painted ceiling get phones out without being asked. The posts belong to the visitors, and the center is in them.

Take it with you

The whole case on one page, laid out to print: the fast facts, the concept, what it does for a center, and what we look for. The version to forward to whoever is not in the room.

Download the one-page brief

PDF, one page, opens in a new tab.

What we look for

Format
Inline retail space. No kiosks, and no carts.
Size
1,200 to 2,500 square feet preferred, and we will read a proposal either side of it.
Geography
The Southeast first, where the warehouse and the management sit. We read every proposal, wherever the center is.
Terms
Standard multi-year inline leases, and pop-up or seasonal agreements are genuinely welcome.
Events
Tradeshow and event invitations come to this same desk and get the same real reply.
Co-tenancy
We shop well beside lifestyle, wellness, beauty and gifting, and next to a high-traffic anchor.
Presentation
Timber and lit millwork, family friendly, and built the same way in every center. What you see here is not a flagship exception.

Several of our current stores began as seasonal agreements and converted. If a temporary deal is how your center tries a tenant, that is a path we know well and are glad to start on.

03 / 03Talk to Us

Propose a space, or invite us to one

Gokhan Yavuz reads every one of these. Every inquiry gets a reply, and it will be a real one.

The full leasing package, with floor plans, the fit-out standard, and the numbers behind the summary above, is available on request.

Add more detail (optional)

Prefer email? leasing@stoneageshops.com reaches the same desk.

Stoneage Natural Rocks & Crystals